Why You Should Consider Spring Cleaning Your Social Media This Month
Your closet isn’t the only thing that should receive some spring-cleaning attention while you’re organising this week. Social media is an ever-changing digital presence for how we choose to represent our businesses and ourselves. As such, it requires monthly upkeep that a lot of people fail to perform across all channels.
To start, cybersecurity has become a monstrous requirement for staying protected from digital hackers and thieves today. In order to keep them at bay, it’s good practice to change all of your social media passwords at least every 6-months. If a hacker were to get control of your personal Twitter or Facebook, they could do a lot of damage to your digital image – which can be the make or break source of information for prospective employers.
Next, consider deleting the social profiles you don’t even use. A lot of people made social media accounts on ten different sites for their businesses over the last few years. The problem is: most of these people are only posting on one to three platforms regularly for their businesses. In order to keep personal information hidden and secure, limit the amount of social sites where you are registered.
Once you get these security house cleaning requirements out of the way, it’s time to spring-clean your content image. Though we may all try to make sure there are no inappropriate photos or videos uploaded throughout the year, it can be difficult to stay on top of it all. Sit down for an afternoon and look through all tagged photos on the major social media platforms. Additionally, consider adding timeline review to your Facebook profile so no photos or videos are posted without your consent.
Lastly, it’s time to upload new images, banner images, and profile pictures for your accounts. Freshen up your digital image. People love to peruse new, eye-catching content today. This is especially important for your business – by uploading new banner images every so often, it tells consumers you’re serious about your social presence. It let’s them know you’re there and ready to answer any of their questions.
Although we’re aware this doesn’t sound like the most fun social media activity out there today, it’s definitely a necessary one. Take care to polish up and perfect your digital presence. It’s just as important – if not more important – than your on-paper professional presence.
Blog submission by Alexandra Fasulo