Finalists of the 2021 WID Awards

The Women in Digital Awards were founded based on the idea ‘you can’t be what you can’t see.’ The awards are a celebration of incredible women and non-binary folk within the digital industries and the organisations that support them.

For the 2021 Women in Digital Awards, we received over 300 nominations, 200 submissions and a record-setting 700 guests at the Women in Digital Awards Gala. It was not an easy job for our panel of industry expert judges but we are so very excited to announce the FINALISTS for the 2021 Women in Digital Awards.

Learn more about the WID Awards

See the 2021 WID Awards Winners

Meet the 2021 WID Award Finalists

The 2021 Founder of the Year Finalists, powered by Amazon Web Services (AWS)

The Founder of the Year celebrates excellence and entrepreneurship within a digital / technology-based enterprise. Demonstrating a true entrepreneurial spirit and with vision and excellent execution, this founder and their organisation will leave an impact.

Rachel Dillon
Move With Us

Hannah Spilva
Co-Founder & CEO

Carly Brown
UNE Piece

Jenna Leo
Co-Founder & CEO
Like Family

Rebecca Dredge
Founder & CEO
Kiddo App

The 2021 Executive Leader of the Year Finalists, powered by Avanade

The Executive Leader of the Year award recognises Australia’s most outstanding executive leader in the digital sector. This category recognises the importance of leadership in driving digital transformation in Australia and across their organisation and industry.

Bec McConnochie
Former ANZ Communications – Consulting Lead
Accenture Australia

Sarah O’Toole
Director BPM,
Strategic Solutions
Coca-Cola Europacific Partners

Professor Mary Foley AM

Telstra Health

Laura Petruccelli
Director of
People Operations

Contino APAC

Tracy Whitelaw
Chief Digital Officer
Local Government Association of Queensland (LGAQ)

The 2021 Digital Marketer of the Year Finalists, powered by Salesforce

The Digital Marketer of the Year recognises Australia’s best talent in digital and data-driven marketing. This award is designed to celebrate a data-driven Digital Marketer who has achieved exceptional results across any medium including but not limited to search, paid, programmatic, eDM, content or social media.

Ekaterina Richardson
Founder &

Digital Lab

Ashleigh Murray
Senior Vice President eCommerce (Global)
Lyre’s Spirit Co.

Amy Scott
Performance Marketing

Reload Media

Bec Ney
Head of

The Missing Link

Ami Price
Senior Account


The 2021 Diversity Employer of the Year Finalists, powered by Urban Utilities

The Diversity Employer of the Year acknowledges an organisation making an outstanding contribution to achieving diversity in their digital organisation or teams. This award recognises the importance of employee diversity in developing more innovative and inclusive companies to support the future of women in technology. By creating diverse technology teams, businesses are better equipped to create products and services that cater to diverse audiences.

Australian Spatial Analytics


Accenture Australia


The 2021 Rising Star of the Year Finalists, powered by Entain

The Rising Star of the Year is awarded to a driven and ambitious early-in-career digital specialist who has demonstrated an outstanding level of initiative and leadership as a digital specialist within the first five years of their career.

Thasmika Gokal
Cloud Solution Architect

Shori Hijikata
Shirts of Startups

Aishwarya Kansakar
STEM Mentor, Speaker
Asahi Beverages

Hannah Ahn
Product Manager

Ayesha Ahmed
Tutor & Demonstrator
University of Melbourne

The 2021 Software Engineer of the Year Finalists, powered by TechnologyOne

The Software Engineer of the year recognises excellence in software development. The recipient of this award has shown that they are a leader in developing software.

Nataliya Roberts
Senior Software Engineer
Travello App

Irina Barykina
Lead Software Engineer
Remi AI

Heidi Perrett
Data Platform Manager
Ceres Tag

Millie Macdonald
Senior Developer

Alexis Tyler
VP of Engineering

The 2021 Innovator of the Year Finalists, powered by Auto & General

The Innovator of the Year is awarded to Australia’s most outstanding innovator, recognising the most forward-thinking, innovative and disruptive product, service or business enhancement of the year.

Monica Zarafu
Founder & CEO
BYKKO Electric
Bike Share

Andrea West
Business Value Consultant, Collaboration Adoption

Beverley Honig
Co-Founder &

First Nations Blockchain

Joy Chua
EVP – Strategy &


Bianca Jongbloed
Head of Enterprise Software Delivery
Laing O’Rourke Australia

The 2021 Digital Experience Leader of the Year Finalists, powered by Integral Technology (OTM)

The Digital Experience Leader award recognises the extraordinary power of customer-centricity and the medium of digital to create exceptional online experiences. This is an individual entry designed to recognise and showcase exceptional work that meets customer needs in a seamless and meaningful way.

Michelle Wicks
Business & Digital Transformation Consultant

Tanya Fraser
Project Manager,
VR & Viz Team


Davina Adisusila
Head of

Eucalyptus (Kin Fertility)

Madeleine Franklin
Digital Marketing Project Manager
Domino’s Pizza Enterprises

Vida Asrina
Head of


The 2021 Data Leader of the Year Finalists, powered by Shell Energy

Recognising an individual who is transforming organisations and enhancing decision-making through the use of Data, this award recognises a distinctive business leader who has built a revolutionary data-centric program while guiding teams to outstanding achievement through vision, inspiration, creativity, and commitment.

Stevie-Ann Dovico
Head of Technology
Westpac Group

Arsi Rajah
Product Owner

Yolanda Li
Digital Factory Data Modelling

Michelle Teis MAICD

Erika Gomez
Principal BI Developer
Queensland Health

The 2021 UX Leader of the Year Finalists, powered by Symplicit

The UX Leader of the Year recognises Australia’s best UX Leader, acknowledging the extraordinary power of user experience design to create meaningful and intuitive customer experiences.

Hannah Moase
Senior Product Designer

Ally Tutkaluk
Digital Marketing Specialist
The Leukaemia Foundation

Danielle Jones
Principle UX/UI Designer

Elisa Chan
Global Head of Research & Beta
Amazon Music

Vida Asrina
Head of Design
Endeavour X

The 2021 Champion of Change Finalists, powered by COSOL

The Champion of Change award celebrates an innovative and community-oriented organisation that is using digital technology to create change and social good. This award recognises remarkable people in the industry doing just that. It will be awarded to the best Australian Champion of Change working in digital and technology to improve sustainability, accessibility, inclusion or equality.

Bronwyn Covill
Founder & CEO
Need a Tutor

Nikita Fernandes
Co-Founder & COO
Ally Assit

Amy Sutton
Founder & CEO

Tinke Wesseling
Managing Director

Katie Richards
Founder & CEO
Law On Earth

The 2021 Indigenous Leader of the Year Finalists, powered by Women in Digital

This honorary award is presented to an Aboriginal or Torres Strait Islander role model that identifies as a female or non-binary person and is using technology for social good within their community.

Mikaela Jade
Founder & CEO

Cheryl Bailey
Founder & Director 
Indigenous Technology

Jaja Dare
Project Manager

Bec Halliday 
Goanna Solutions & Deloitte

Joann Russo
Art Centre Manager
Girringun Aboriginal Corporation

The 2021 Digital Workforce: Skills for the Future Finalists, powered by Queensland Government (Department of Communities, Housing & Digital Economy)

The Digital Workforce: Skills for the Future award acknowledges an organisation that is investing in the future of its workforce through digital skill development and training. This award recognises the important role employers play in evolving their workforce’s skills and capabilities, particularly in light of the rapid pace of change in the fourth digital revolution.

The Studio



Department of Transport & Main Roads

Jumbo Interactive

Subscribe to Women in Digital

Become a Women in Digital subscriber to hear about upcoming events, community news, industry insights and so much more!