The Juggle Is Real: Insights from Our Perth Event on Finding Balance

Women in Digital made its debut in Perth in August, and what an incredible evening it was! Hosted at The Melbourne Hotel, the event brought together some of Western Australia’s most inspiring female digital leaders to discuss a challenge facing many of us: finding balance in our personal and professional lives.

The panel, powered by our new corporate members auDA and delivered in collaboration with WiTWA, featured insights from Esther Anderson (Founder and Digital Strategist at Teck Design & Marketing), Bec Nguyen (Founder and Director at Upbeat Digital), and Tina Ambrose (Co-Chair at Women in Technology WA Inc.). Moderated by Andrew McCallum, the discussion was as enlightening as it was empowering, offering attendees practical advice and a sense of solidarity in their shared experiences.

Our Top Three Takeaways:

💡 Have Empathy for Yourself

One of the most resonant messages of the evening was the importance of self-compassion. In a world that often demands perfection, it’s easy to be hard on ourselves when we fall short. The panellists reminded us that it’s okay to acknowledge our limits and to treat ourselves with the same kindness we would extend to a friend. Balance starts from within, and that means prioritising our well-being just as much as our responsibilities.

💡 No One Size Fits All When It Comes to Balance

The quest for balance is deeply personal, and what works for one person might not work for another. The panellists shared their unique approaches to managing the many demands of life, emphasising that there’s no universal formula. Whether it’s structuring your day differently, seeking support, or redefining success on your terms, the key is to find what works best for you.

💡 When It Does Come Time to Stop or Take a Break, Don’t Let Work Into Your Safe Space

In our daily lives, the lines between work and personal life can easily blur. The panellists stressed the importance of protecting your personal time and space from work intrusions. Whether it is setting boundaries with your devices or creating a physical space where work is off-limits, maintaining this separation is crucial for recharging and preserving your mental health.

The evening wasn’t just about listening—it was about connecting. The energy in the room was palpable, and it was clear that everyone left feeling a little more empowered and inspired.

Looking Ahead

This event was just the beginning of our journey in Perth. As we continue to grow, we’re excited to bring more opportunities for connection, learning, and support to women in digital across Australia. Stay tuned for more events, and if you missed this one, don’t worry—there are plenty more chances to get involved.

Thank you to everyone who attended, and a special thank you to our panellists and partners, auDA and WiTWA, for making this event possible.

Here’s to finding balance, together.

Join us at our upcoming ‘How To Negotiate A Pay Rise’ webinar

To help you gain invaluable knowledge and strategies to confidently navigate the negotiation process and advocate for your worth, Alex Hanlon from Fair Pay Negotiations will be helping us master negotiation strategies for a successful outcome. Alex is a seasoned executive who brings in depth experience of complex problem solving, strategy development, crisis management and recovery.

Register Today

Camille Socquet-Clerc is the quintessential woman in digital. Originally from France, Camille has always been passionate about marketing and has extensive experience working as a Marketing, Communications and eCommerce Manager within global brands including Michael Hill, Alpha Digital, Mountain Designs and L’Occitane to name a few. We can’t help but be in awe of her career!

In 2019, Camille founded Bloom – an impact investing platform that helps people invest in cleantech and clean energy projects. And just last year, she did that thing that all founders dream (and fear) doing… Taking the leap and leaving full-time employee life behind her to focus all her time on Bloom.

Camille holds a very dear place in our heart at Women in Digital HQ for her passion for diversity in tech and being a long time Women in Digital community member. We were thrilled to chat to her about her career journey from Marketing Queen to impact entrepreneur and diversity ambassador.

These are incredible professional accolades, but tell us, who is Camille the person?

I was born in the French Alps and spent my childhood skiing and being out in nature. As a result, I love being outdoors! I spend as much time as possible hiking, surfing, swimming… But I also love learning and problem solving, which means my work has always had a lot of meaning to me. I am passionate about my work. And as a person, I guess I am a very sensitive person, who loves to connect with people on a deeper level.

What is something that not many people know about you?

I absolutely love dancing. I am that person that will dance until the music stops.

What’s the most useless talent you have?

I used to be a ski teacher, not very useful when you live in Brisbane!

You have recently founded Bloom. Looking back, when did you decide to ‘take the leap’ and put this idea into action?

I decided to go full time when we got accepted into the University of Queensland’s iLab program. It is a competitive and quite prestigious startup accelerator program, which gave me confidence that it was the right time to go all in. At the same time, our community was growing really fast, which also gave me extra validation that I was on the right track and needed to take the plunge. I have to admit as well that my partner has been pivotal, he encouraged me to go all in and accepted the financial risk – I owe him a large part of the courage it took to leave my full time job.

What has been your biggest career challenge and how did you overcome it?

My biggest challenge was to create my own company in a field (financial services) that was new to me. I did overcome my impostor syndrome and doubt by doubling down on work, and making sure that I methodically ticked all the steps to head into the right direction. Surrounding myself with mentors and advisors has been key to giving me confidence and accountability.

What are you currently watching/reading/listening to?

I am passionate about impact investing so one of my favourite podcasts is ‘Good Future‘. I am also a fan of Guy Raz (NPR journalist) so I highly recommend ‘How I Built This‘ or ‘Ted Radio Hour’. I purposefully don’t have Netflix to make sure I spend as little time as possible watching TV, but my guilty pleasure is “Adventure Time” – An American fantasy animated series. It’s incredibly witty and cute and only last 10min per episode – perfect after a long day of work.

Who is your professional inspiration?

I admire other female founders who have done really well in the green-tech field such as Katherine McConnell, Founder & CEO of Brighte. In general, my inspiration comes from entrepreneurs who have been bold in their vision and who are driven by making a positive impact.

What’s on repeat with your work playlist right now?

I don’t work with music – I need deep focus to do my work. In the past I actually suffered in noisy open-plan office environments! However I listen to music everyday when I run in the morning – I love the ‘Discover Weekly’ playlist on Spotify, always new things to discover and energising music to raise my energy levels and motivation.

What’s your most recommended Business/Marketing resource?

I love everything Harvard Business Review (podcast, magazine, website) – because it is nuanced and backed by research most of the time.

I recommend the book ‘Talking to Humans‘ (a practical guide to the qualitative side of customer development) by Frank Rimalovski and Giff Constable. This is one of the best resources I have come across to build my startup. Talking to your customers is so simple YET so few people truly do it. To me this is a skill and resource that should underpins any other business or marketing strategy.

From global brand names to Australia’s largest cleantech startup accelerator, how did this transition evolve?

My career took a turn in 2018, when I started learning more about Climate Change. I could no longer reconcile working for an industry that did not actively provide solutions to the climate crisis. As soon as I made the decision to be aligned with my value, a Communication Manager role at EnergyLab was advertised and I knew it was my chance to do the work I was meant to be doing.

What do you think can be done to improve diversity in the digital industry?

We need leaders and people in position to hire to develop progressive HR and diversity policies. We need leaders to educate themselves on the many benefits of diversity (Women in Digital activities and events are a great place to start!) – there is now overwhelming research linking diversity and performance for businesses, there is no excuse for any leader in business to be passive on this matter.

What technology development is most exciting to you at the moment?

I am excited by blockchain for its potential to create more transparency in supply chains and revolutionise the way people consume energy across the world.

What is next for you?

Launching our App later this year! For now people can sign up to our waitlist here.

A big thank you to Camille for taking the time to chat with us. If you haven’t already, go ahead and follow Camille on LinkedIn and learn more about starting your climate impact investment journey with Bloom here.

Want to see more career spotlights on incredible women in digital? Head over to our socials and follow us on LinkedIn, Facebook and Instagram.

Inspired. Motivated. Focused. Three words summarising how I felt walking out after two days at the Liquid Learning, Women in ICT and Digital Leadership Summit 2019.

I’m Emma Judd, Group Marketing Manager at Place Design Group and I was the lucky winner of the Women in Digital LinkedIn competition, to attend this Summit from July 23 2019 to July 24 2019.

You may have seen, I took over the @womenindigital Instagram Stories for the duration of the conference and can view my stories on their highlights here.

While it was two days jam-packed with an amazing lineup of speakers, the below will give you a brief insight and share some knowledge nuggets and relatable advice I personally took from this event.

DAY 1: 23 July

On day one of the summit we heard from some fantastic speakers, with the line-up including:

Joanna Murray, Program Manager, Transformation & Innovation, Boral
Chris Locke, Chief Information Officer, Flight Centre
Deb Assheton, Expert Facilitator, The Amplify Group
Wendy Bryant, Chief Information Officer, Transport for NSW
Keli Saville, Regional Head of Data, AsiaPac, Vanguard
Niamh Collins, General Manager, Digital, HFC
Jade Carson, Director, IT Investments, Department of Education & Training
Kirsty McKay, Group Manager, Program Delivery & Digital Transformation, Coates Hire
Katie Payten, Director, Technology Assurance & Governance, Australian Securities & Investments Commission
Kylie McLean, Chief Digital Officer, Australia & New Zealand, IBM
Simon Noonan, Chief Information Officer, SportsBet

The first day, the first speaker at a conference is always exciting and generally sets the tone for what you can expect and Joanna Murray, Program Manager, Transformation & Innovation at Boral, did just that.

Setting us up for the day, Joanne asked us to reflect back to the start of our careers. Did we know what we wanted to be, and how we planned to get there? I know myself. I definitely had a plan and thought it would go a certain way but reflecting back, it was actually a very different path I’d taken. I think this is a really positive thought to reflect on, especially if you are a mentor or in a leadership role guiding your team through their career journey.

My favourite quote from Joanne’s presentation was, “Great leaders don’t think they’re great; great leaders think they’re human.”

From career reflection to career reflecting. Chris Locke, Chief Information Officer, Flight Centre, shared some great career advice which I’ve shared below:

Don’t be afraid of trying different things in different industries
Make a plan and make it happen
Be resilient, but patient
Get experience – think outside the square

This was also a lovely flow into the third speaker, Deb Assheton, Expert Facilitator, The Amplify Group, who spoke on the importance of true self-confidence, the value of vulnerability and gratitude along with self-awareness.

A nice reminder that Deb left us with was that the struggle ends where gratitude begins. Practising daily gratitude makes us 5-10% happier, and costs us nothing.

“What are you grateful for today?”

I think one of my favourite, most thought-provoking parts of the day was Wendy Bryant’s presentation. Wendy Bryant, Chief Information Officer, Transport for NSW, spoke on ‘Unconscious Bias’. To explain this, Wendy made this really relatable asking us all to discuss at our tables if there were any roles we automatically associate with a man or a woman; knowing perfectly well that both genders actually worked in that particular role. For example, when one thinks of a pilot, a doctor, a nurse or a kindergarten teacher, does one stereotype a particular gender? Needless to say, most people, by default of unconscious bias, did so.

Wendy also reflected on her time as the only woman in an IT team working with all men. She refused to be the ‘cake cutter’ at workplace celebrations, as the default was to ‘leave it to Wendy because she was the woman’. Reflecting on our own workplaces, I feel there is so much that can be consciously done or implemented to improve this default gender bias. Some ideas Wendy shared with us included:

Unconscious bias training
Focus on bias in AI – change your Siri voice to male
- I found this topic extremely interesting. Here is an article from Google that discusses it in more detail.
Specific actions on diversity in hiring processes and opportunities

Post lunch, we returned to the room for a panel discussion on ‘Whether work-life balance is possible?’. And great news – it is! And here are the panellists’ top tips for making it happen:

Find what works for you. If you play a sport or enjoy gym as an outlet – prioritise that and make a routine that works.
Plan holidays in advance and stick to them – If you’re busy, it’s easy to not plan your downtime, but time with family and friends is important. Book it in. Booking it in advance gives you something to look forward to.
Don’t hesitate to raise your hand if you need help. A great tip. Learn to delegate and ask those around you for help when needed.
Work smarter using smarter working techniques. Again something to Google, but what it comes down to is the fact that we all have 24 hours in a day. Use them wisely. The one thing money can’t buy is time.
As women in leadership, WE need to support flexibility. This is so important. If your team comes to you wanting to discuss flexible working options, be the change. Listen to their request and see what may be possible.
Flexibility in the workplace. Break down the barriers and become outcomes-based. This is such a positive and practical way to frame this thought process, as just because someone sits at their desk all day, it doesn’t mean they are being any more productive than someone working from home. Change the focus to be on outcomes, not on the number of hours sitting at a desk, and encourage flexible working arrangements.

The final two presenters for day one, Kylie McLean, Chief Digital Officer, Australia & New Zealand, IBM and Simon Noonan, Chief Information Officer, SportsBet, touched on workplace culture. Kylie really drove home the message that as leaders, it’s so important to create a culture that gets your team to thrive. This was a fantastic leeway into Simon’s Case Study around transforming workplace culture, with SportsBet as an example. Honestly, SportsBet sounds like an amazing place to work with a fantastic culture. Guided by its purpose, and underpinned by its values, SportsBet doesn’t just have its values hung on the wall; they live its values, which makes all the difference.

DAY 2: 24 July

Inspired from day one, excited for day two and it did not disappoint. The fantastic line-up of speakers included:

Stuart Harrison, Chief Information Security Officer, Medibank
Megan James, Chief Executive Officer, Australian Data Centres & President, Women in IT & Communications
Arabella Macpherson, Founder & Communications Coach, Resonate Communications
Jade Carson, Director IT Investments, Department of Education & Training
Brendan Mills, Chief Information Officer, NIB Health Funds Limited
Sarah McCullough, Head of eTech Operations, Essential Energy
Kathryn Porter, Director, Customer Experience, Cisco
Joyce Harkness, Chief Information Officer, Avant Mutual Group Limited
Kirsten Murray, Director International, Faculty of Engineering & IT, the University of Technology Sydney
Catherine Nolan, Director & Principal Coach, Gender Gap Gone

Stuart Harrison, Chief Information Security Officer, Medibank, kicked-off day two proceedings by sharing some words of wisdom about realising your leadership potential. A key theme that came through reflecting on day one was to show vulnerability. As leaders, you do need to stay strong for your team, but vulnerability is not a sign of weakness, but a sign that you are human. Showing vulnerability can often lead to building rapport and relationships with your team. A really lovely reminder for all leaders.

From the importance of vulnerability in leadership to the importance of resilience as leaders. Resilience was the topic Megan James, Chief Executive Officer, Australian Data Centres & President, Women in IT & Communications, covered in her personal career journey she shared with attendees. Megan is a very inspirational woman, and since the conference, I have shared parts of her story with many of my colleagues. They say you may not remember what people say, but you will always remember how they made you feel. In this case, I remembered what Megan said because of how it made me feel and how much it resonated. If you get the opportunity to hear Megan speak, I would highly recommend you take it and hear her story first-hand. I will share my key takeaways from Megan’s presentation below and hope you take some inspiration from this too:

Stay in your lane and stand up for what you believe in – no matter what
Always hold true to your values – above all else
Value your soft skills – emotional intelligence
Be present and always show up
Everyone has a story – so listen
Engage with people – see how you get the best out of people – allow the creative opportunity
Don’t compromise on any of the above

As leaders and mentors, it’s always useful to have references or tools to provide the best possible guidance and advice to enable meaningful conversations with your teams and mentees. Arabella Macpherson, Founder & Communications Coach, at Resonate Communications shared with us some great tips for unleashing your power as a mentor. I’ve summarised them below:

Coaching
- Ask questions
- Make suggestions
- Share experiences
Chunking
- Use chunking to open up or delve deeper into topics
Matching
- Give all of your attention
- Match 60%: physically and vocally
- Repeat words and phrases back to show acknowledgement

Towards the end of day two, the discussion changed to be more around the future of work. Jade Carson, Director of IT Investments, Department of Education & Training, spoke passionately on the topic of engaging and attracting future female leaders to IT roles.

Some ideas and strategies Jade touched on started right back at engaging young girls to show interest in IT. Whether that be at home, at school or at play. It’s also about attracting girls and women to a career in IT by changing the image/perception of tech, promoting meaningful careers and addressing the unconscious bias. On top of this, growing the focus on the culture around tech, closing the confidence gap through training and education and having strong female mentors or sponsors will help attract female IT talent. Jade concluded that we should keep a focus on culture being equitable and reflective of diversity. And that job design or redesign for flexibility is important. Overarching, she highlighted female role models across the IT industry is key.

Continuing the future of work discussion, panellists’ thoughts covered:

The importance of business and IT partnerships – with the increase in technologies in the workplace, it’s important for businesses and IT leaders to work closely for the best possible outcomes
Portfolio careers – showing depth and breadth of experience
Being location agnostic – it’s not about where you’re physically working from. With technology, you are enabled to work from anywhere. This also ties into the earlier discussion around being outcomes focused.
Gig Economy – presents great opportunities but also new challenges

And that’s a wrap! Catherine Nolan, Director & Principal Coach, at Gender Gap Gone, was our facilitator across the two-day summit and presented a great summary of the insights from across the event. A few practical tips she left us with include:

Create a Vision Board – use Pinterest or Canva to get started. If you see it, you’ll achieve it.
Create your 40-page resume – a dumping ground for YOU only. List examples as they happen so that when the time comes, you have the content and are ready to apply for that dream job.
Watch the Amy Cuddy Ted Talk – ‘Your body language may shape who you are’

There were honestly so many fantastic insights and inspirational moments over the two days. I hope this blog post shares just some of that post-summit magic with you all.

Thank you for reading.

Emma Judd

Instagram: @emajudd

LinkedIn: https://www.linkedin.com/in/emajudd/

Do you have more insightful leadership tips? Share them in the comments below.

In a world where technology is as much a part of your daily ritual as your toothbrush, digital really is a girl’s best friend. From the moment we wake up our days are dominated by interactions with apps, programs and devices, modern accessibilities that most of us couldn’t imagine living without.

Not only has the digital era redefined the meaning of convenience, ongoing innovations in technology have also established new and continually expanding job markets, in turn creating a wealth of novel career paths.

One woman who has paved her professional journey in the rise of the tech revolution is Margarita Camus, Digital Innovation Lead at Queensland Urban Utilities. A regular guest speaker and contributor within the digital innovation, marketing and technology industries, Camus knows more than a thing or two about the ever-evolving digital landscape.

Here, we speak to her about everything a tech-savvy woman needs to know about building a career in the digital landscape.

Women in Digital: What does the digital era mean to you?

Margarita Camus: The digital era is the new way of life. As a digital professional it’s about constantly navigating the ever-changing industry so we can make sure we’re meeting customers’ expectations, creating efficiencies and adding value.

WID: How does digital affect your day-to-day?

MC: Digital is all around us, and is especially engrained in my life as a tech professional. I wake up to an alarm on my smartphone, use a smart toothbrush that syncs with my phone, and tell my Google Home to play my favourite morning playlist – all before I’ve had breakfast!

That being said, when I get home from work it’s important for me to put my phone down and enjoy a meal, spend quality time with my family and friends, or make it to a yoga class. Digital can make a very positive impact on a person’s life, but at the end of the day we are still human and need to know when to disconnect and be present.

WID: Throughout your career you have worked in digital strategy, digital marketing and project management for a diverse range of brands across different industries. What has working across these different sectors taught you about the flexibility of digital marketing?

MC: I have been lucky enough to work on incredible projects with some of the world’s biggest brands, including Nestle and UNIQLO. Working for one of Australia’s largest water companies is an incredible challenge and I’m really enjoying working in a more innovation-focused digital role [where] I get to push the boundaries and explore new technologies like artificial intelligence (AI) and bots, to see how they can add value to our customers’ digital experience.

Each brand you work with can have a completely different approach to digital, and it’s been invaluable to my career to have a wide breadth of experience; I think getting digital experience across a range of industries is one of the best things you can do early in your career.

WID: What are the most important professional skills required to thrive in the digital era?

MC: I would say the best digital professionals genuinely love technology, have curious personalities, enjoy learning and want to solve complex problems. Digital is constantly changing and you have to keep up with new technological advancements and user trends that change almost on a daily basis, so it’s not something you can do without a significant time investment.

WID: In 2014, Queensland Urban Utilities introduced a ‘Women in Leadership’ Group to promote and harness the potential of women within the organisation. Can you tell us more about how Queensland Urban Utilities is currently working towards improving female representation in the digital realm?

MC: Joining the Women in Digital pledge represents our commitment to supporting diversity within digital teams at Queensland Urban Utilities. We are also involved in other initiatives, including Work180 and Diversity Council of Australia, which promote diversity across the organisation.

I’m very proud to say our digital team is gender balanced and we have tailored sourcing strategies to attract top digital talent from all industries, backgrounds and sectors.

WID: In the digital realm, do you feel there are currently equal opportunities for both men and women?

MC: It’s widely acknowledged that diverse teams are more productive and profitable and it’s great to see more organisations recognising this and pushing this movement, especially in the digital industry, which can often be very male dominated. It’s not just the right thing to do, but organisations will be left behind if they don’t prioritise diversity.

Diversity is more than just [about] gender. There are a range of other factors that organisations need to consider including diversity of ethnicity, socioeconomic status, language, religion, sexual orientation, and geographical area. I also think diversity of experiences and viewpoints are important, as it provides more holistic ways of looking at organisational challenges.

WID: What role do you think analogue communication plays in our digital world? Do you feel there are some business practices and forms of communication that cannot be digitised?

MC: Absolutely – at the end of the day digital isn’t just about technology or processes, at its core it’s really about people. I’m passionate about events like hackathons, as they provide a great opportunity to break down silos and encourage diverse teams to think about digital challenges in new ways. The magic behind a hack happens through human interaction. Plus, they are great fun!

WID: What do you love most about what you do?

MC: I love working with a passionate team, and working for an industry that does so much for our community and environment. I’m supported by an incredible team that believes in my ideas and constantly encourages me to push boundaries. It’s really refreshing.

WID: What piece of advice would you give to women who aspire to work in the digital realm?

MC: I’d encourage them to build a great network and find a mentor to support them on their professional journey. There are so many digital events and activities across Australia that can help you to connect with like-minded people.

WID: What’s one app you can’t live without?

MC: There are a few! I recently converted to using an Apple watch and I really enjoy the activity tracker to keep me active. I also plan my life on Evernote and couldn’t live without it.

Search